1
00:00:00,00 –> 00:00:00,950
怕上火呀
2
00:00:02,120 –> 00:00:03,600
你为什么吃火锅呀
3
00:00:04,250 –> 00:00:05,850
他说我吃火锅
4
00:00:06,740 –> 00:00:07,990
容易上火
5
00:00:08,250 –> 00:00:09,920
而我喝王老吉呢
6
00:00:09,920 –> 00:00:11,050
是能去火
7
00:00:11,250 –> 00:00:12,250
不是说了吗
8
00:00:12,450 –> 00:00:14,350
叫上火就喝王老吉
9
00:00:15,130 –> 00:00:18,045
所以说我就一边喝着能去火的
10
00:00:18,045 –> 00:00:18,650
王老吉
11
00:00:18,700 –> 00:00:20,835
我一边吃着会上火的火锅
12
00:00:20,835 –> 00:00:21,900
我这么一中和
13
00:00:21,900 –> 00:00:23,100
它不就不上火了吗
14
00:00:24,240 –> 00:00:26,350
他在采访那个烧烤店的老板
15
00:00:26,550 –> 00:00:28,600
烧烤店的老板也这么说
16
00:00:28,980 –> 00:00:30,760
他说我喜欢吃烧烤
17
00:00:30,870 –> 00:00:32,300
那你为什么和王老吉啊
18
00:00:32,300 –> 00:00:34,360
他说我怕上火
19
00:00:35,100 –> 00:00:37,240
所以后来得出结论
20
00:00:37,320 –> 00:00:40,790
真正喝王老吉的那群人是已上火
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00:00:40,790 –> 00:00:41,075
的
22
00:00:41,075 –> 00:00:42,410
还是没上火的
23
00:00:42,410 –> 00:00:43,300
怕上火的人
24
00:00:45,040 –> 00:00:46,400
你我怕不怕上火
25
00:00:47,110 –> 00:00:47,510
来
26
00:00:47,620 –> 00:00:48,930
你也怕上火的
27
00:00:48,930 –> 00:00:49,490
请举手
28
00:00:50,400 –> 00:00:52,600
那你我是不是都是王老吉的
29
00:00:53,240 –> 00:00:54,245
潜在客户啊
30
00:00:54,245 –> 00:00:55,570
来告诉我是不是这个道理啊
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00:00:56,170 –> 00:00:56,690
同意
32
00:00:58,000 –> 00:00:58,500
于是
33
00:00:59,380 –> 00:00:59,970
王老吉
34
00:01:01,370 –> 00:01:02,160
当时呢
35
00:01:03,140 –> 00:01:05,400
付了1000万的咨询费
36
00:01:05,950 –> 00:01:09,410
付了1000万的咨询费哦
37
00:01:10,440 –> 00:01:11,810
了1000万的咨询费
38
00:01:13,090 –> 00:01:14,060
当时呢
39
00:01:15,290 –> 00:01:16,750
付完1000万的咨询费
40
00:01:16,750 –> 00:01:18,600
这个咨询公司还是比较牛逼的
41
00:01:18,325 –> 00:01:22,910
给他做了咨询所的咨询方案
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00:01:22,910 –> 00:01:23,710
得出结论
43
00:01:23,820 –> 00:01:25,180
用了几百页
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00:01:25,230 –> 00:01:26,495
最后得出一个方案
45
00:01:26,495 –> 00:01:27,700
做了一个定位咨询
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00:01:27,930 –> 00:01:29,530
就是你们家的重新定位
47
00:01:29,910 –> 00:01:33,050
然后这个王老吉的老板说怎么
48
00:01:33,050 –> 00:01:33,790
重新定位
49
00:01:33,840 –> 00:01:36,395
就是把你们的上火前面加上一个
50
00:01:36,395 –> 00:01:37,810
字叫怕就够了
51
00:01:38,320 –> 00:01:39,380
所以一个字
52
00:01:39,610 –> 00:01:40,695
卖了1000万
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00:01:40,695 –> 00:01:42,980
叫怕上火就喝王老吉
54
00:01:43,180 –> 00:01:44,670
这咨询做的牛不牛逼