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招商等于招代理建渠道
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招商等于招代理
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建渠道
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招商等于找到更多卖的人
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招商等于分享赚钱机会
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招商等于分享赚钱机会
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招商等于收现金
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的代名词
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来这才叫招商
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因此各位卖货呢
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各位仔细思考
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有两条路径
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第一个自己直接找客户
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第二个叫做代理
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帮我怎么样找客户
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代理帮我找客户来
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我想请问你直接自己找客户
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那就叫啥
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那就叫销售
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代理帮我找客户
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那就叫啥
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叫啥
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招商
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那就叫招商
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来告诉我
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对不对
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来卖货的路径不同
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你的结果就不一样
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不一样来
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告诉我对不对
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听陈老师课的人
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心态不同
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收获截然不一样
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来告诉我
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对不对对
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你觉得我很装逼
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是因为你装逼
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你觉得我没水平是因为你没水平
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来告诉我对
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还不对啊
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对
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上次有一个人听我课
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你知道吗
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你知道他听完他分享
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他怎么分享
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你知道吗
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哎呀
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这些当老师的都他妈吹牛逼
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我听商业模式的课
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我都花了100多万了
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都没落地
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真的我花了100多万了
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所以你们小心一点点啊
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你们报不报课
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你们自己判断
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反正我花了100多万了
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我花了100多万了
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我我都没落地
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我后来那个组里有个老同学
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那个老同学就给我反馈了一下
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那个老同学实在看不下去了
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那个老同学呢
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他报了我
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他报了我的课
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他是不是就跟我变成了立场一致的人
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告诉我对
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还不对对
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他告诉我
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我在台上讲了这样一句话
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我说第一
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假设一个真的花了100多万的课
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学了100多万商业
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模式的人还愿意来这里交980
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来这里听课
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这种事是极其不正常的
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你都花了100多万的课
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你都上了100多万我的同行的
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商业模式的交付课
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品牌课了
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你怎么能瞧得上我
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980的基础课
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他压根都不会出现在这个现场
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来告诉我
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对还不对
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对我说你真的吗
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我都没指名道姓
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我说你真的花了100多万吗
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拿小票过来
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我给你报销了
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哥不差钱
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我说如果你真花了100多万都没落地
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证明第一你是个傻逼
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为什么你是个傻逼呢
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因为你都交了10万了
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没落地你又交10万
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又交10万
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又交10万
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你一直交了100多万
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你没落地
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那你不是傻逼吗
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第二要么你在装逼
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你根本都没有花过100万
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你给我的族里的同学说你花了100万
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拿小票来
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我给你报销
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装什么逼啊
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来告诉我
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对还不对啊对
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所以说我说这种人要么就装逼嘛
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要么就傻逼嘛
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哎那你不听啊
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你可以不听啊
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浪费你的时间
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你不听啊
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你还在那记笔记
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你还分享的时候
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再给大家释放你的负面情绪
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你不听啊
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没人拦着你
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你可以走啊
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你装这个逼有意义吗
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哎呀我都花了100多万
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我跟你说
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我都买了几套别墅
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你买了几套别墅跟大家有毛关系啊
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你真有本事你请同学吃顿饭呀
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你别AA制啊
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来同意的请举手
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你买别墅有个毛关系
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跟他就有关系吗
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你再有钱跟我有关系吗
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来告诉我
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对还不对啊
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对对啊
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所以别装逼
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我见过装逼的人多了去了
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我跟你讲
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来告诉我
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是还不是啊
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是这个里边
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越是结果好的人
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我们越是产资挺不错的人
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我昨天看个调研表
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越谦卑这个世界越成功的越有结果
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人越谦卑
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越是赚了点小钱的
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越觉得自己牛逼哄哄的
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来告诉我
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是还不是啊
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同意的请举手
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你们说对还不对啊
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对
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陈老师昨天告诉你了
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心态好一点
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对不对你可能这几天吃也吃不好
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睡也睡不好
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休息也休息不好
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你觉得很委屈你可以不听啊
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那没有关系啊
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来告诉我
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是还不是啊
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是我说你肯定吃也吃不好
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睡也睡不好
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酒店也一般
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周围吃饭也不方便
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那交通也不方便
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来告诉我
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对还不对啊
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对啊所以这这这
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心态不好
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彻底结束
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我跟你讲
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很多人你们告诉我
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对还不对
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对
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所以小心你旁边那个极其负面的人
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消极的人
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他是有目的的
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目的就干扰你学习
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干扰你成长
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来你们告诉我
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对还不对
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对再动不动给你推销个项目
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还有认识三天都找你借钱
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我靠认识三天找你借钱
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你能借吗
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结果还有些老板那么单纯
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把钱借了之后找我
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老师
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我都是在你课堂上借给人家几万块钱
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卧槽你连我的课都不报
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你在课堂借给他钱了
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你跟我有什么什么关系啊
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你借钱之前怎么没给我说一声呢
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来告诉我
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对不对啊
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对同意的请举手
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来跟我说不投资
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不投资
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不借钱
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不借钱
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不担保
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不担保
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谁让你在课堂上认识三天
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就给别人借钱了
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就给别人投资了
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就给别人担保了
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我怎么能对你负责呢
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你是成年人
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你成年人应该对你的行为语言负
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责任来告诉我
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对还不对啊
213
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对来同意的
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来拍拍旁边肩膀
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来跟他说并不是
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并不是
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坐在你身边的每一个人
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都是好人
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都是好
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人
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听懂掌声鼓励
222
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哎来告诉我
223
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对还不对啊
224
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对对啊
225
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你要明白
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对不对所以你给别人借钱
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你给别人投资
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你给别人干嘛呢
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你这不能怪我呀
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你你之前你咋不跟我说一声呢
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来告诉我
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对还不对啊
233
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这个是很很很很理解
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来告诉我
235
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对还不对啊
236
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所以就是很要命
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有些人来
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对招商有两大事项
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第一个叫招代理
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招代理第二个叫建渠道
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建渠道啊
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来请问招代理和建渠道有没有区别
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有没有区别
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有有什么区别
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上次老板说字不一样啊
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来最大的区别
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各位记住啊
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是招代理就是招代理
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建渠道就是啊
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建渠道
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建渠道就是建渠道
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什么意思
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招代理是以产品为中心
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知道吗
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建渠道是以渠道为中心
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也就说白了
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长虹招代理的目的
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主要是为了卖长虹的产品
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而国美把他能赚钱的核心
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包括苏宁能赚钱的关键
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是因为他有那么多家用电器
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还是因为他有开了那么多家店
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他认为他值钱的是他的店
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还是他店里的货
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是店还是货
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是哪一个
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对是电
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来讲到此刻
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我要给大家解释两个关键词
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认真听啊
271
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内容非常重要啊
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来认真听
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来第一个
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何为渠道
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何为渠道啊
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来什么叫渠道
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第二个解释一个词
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什么叫终端
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什么叫终端啊
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00:07:45,366 –> 00:07:52,133
来渠道是指产品从工厂到消费者
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手里的整个通路和网络
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就叫渠道
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来跟我说产品从工厂
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到消费者手里的整个通路
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就叫渠道
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00:08:08,566 –> 00:08:13,600
比如说省贷地贷线贷总贷
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00:08:14,066 –> 00:08:16,466
门店那请问门店叫不叫渠道
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00:08:17,333 –> 00:08:18,533
门店也叫渠道
289
00:08:18,533 –> 00:08:19,966
那门店叫什么呢
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00:08:20,066 –> 00:08:21,366
各位门店呢
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它叫做终端
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渠道它叫做终端渠道
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也就代表它既是终端
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又是什么渠道
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00:08:32,900 –> 00:08:36,266
既是终端又是渠道啊
296
00:08:36,300 –> 00:08:38,200
来那什么叫终端呢
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00:08:38,766 –> 00:08:44,366
是买和卖最近的接触点
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00:08:44,933 –> 00:08:46,300
这叫做终端
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00:08:46,500 –> 00:08:48,400
比如说我们买服装
300
00:08:48,566 –> 00:08:50,266
不可能到服装厂去买
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00:08:50,333 –> 00:08:51,500
那么到哪里买呢
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00:08:51,500 –> 00:08:53,800
到门店到那个服装店
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00:08:53,900 –> 00:08:54,966
而这个服装店呢
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卖服装消费者呢
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00:08:56,566 –> 00:08:58,000
到服装店买服装
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所以
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那买和卖最近的那个点是不是门店啊
308
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所以说我们就把店
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那通常把他们理解为叫
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什么叫终端
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00:09:08,766 –> 00:09:10,266
那么因此来对
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00:09:10,300 –> 00:09:13,566
那做保险的有没有开店
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00:09:14,766 –> 00:09:16,300
做直销的有没有开店
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00:09:16,300 –> 00:09:17,066
没有
315
00:09:17,066 –> 00:09:18,566
做微商的有没有开店
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没有没有
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那么没有
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他是靠这个人来推广这个人
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00:09:23,966 –> 00:09:26,900
其实这个人是买的
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00:09:27,666 –> 00:09:29,400
这个这个人是卖的
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也就是卖和买之间最近的接触点
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还是那个人
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那么我们可不可以把这个人
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也理解为这个终端呢
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人是不是可以理解为终端对
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那这个人是不是也等于这个店的功能
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对其实你说的这个店
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我们也是把店当作载体
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跟店里的那个某一个人
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比如说店长
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某一个这个老板娘打交道
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来告诉我对还不对对
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到此得出结论来
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跟我说店既是人
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人际是电
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就有些人
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他就是终端
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他就是电
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比如说保险代理人
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比如说微商直销